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Professionals & AmbassadorsUpdated 4 days ago

TRUSTED BY PROFESSIONALS
More than 55,000 professionals across the globe rely on Helly Hansen gear every day — including ski patrollers, rescue services, sailors, mountain guides, and outdoor educators. From Antarctica to the Alps, our products are designed hand-in-hand with people who put them to the test in the world’s harshest environments.


 OUR PROFESSIONAL NETWORK
We work directly with elite athletes, organisations, and crews to co-create and test the technologies that go into every Helly Hansen product. These aren’t just endorsements — our partners are part of the product development process from day one.


MEET SOME OF OUR PARTNERS

SAILING

  • Maxime Sorel

  • 59° North Sailing

  • Thomas Coville

  • Pip Hare

  • Sail Canada

  • RNLI (Royal National Lifeboat Institution)

  • Sanni Beucke

  • Benjamin Ferré

  • Alan Roura

  • Romain Attanasio

  • Giancarlo Pedote

  • Germany SailGP Team

  • Canada Ocean Racing

🎿 SKIING

  • Vail Resorts

  • Team Telenor Alpine (Norway)

  • Marcus Caston

  • Points North Heli

  • Kaylin Richardson

  • Sandra Lahnsteiner

  • Warren Smith

  • Jim Ryan

  • Madison Rose Ostergren

  • Simon Hillis

  • Alpine Canada

  • Aurelien Ducroz

  • Lorenzo Alesi

 OUTDOOR & RESCUE

  • Mountain Madness

  • 71° Nord

  • Danny Longman

  • Jean-Francois Plouffe

  • Caroline Côté

  • Squamish Search & Rescue

  • Norwegian People’s Aid

  • Air Zermatt

  • Association of Canadian Mountain Guides

  • Dublin Wicklow Mountain Rescue


PROFESSIONAL SPOTLIGHT
These professionals help us push boundaries and rethink what’s possible:

  • The Ocean Race – One of the world’s toughest sailing events

  • NYYC American Magic – New York Yacht Club’s America’s Cup challenger

  • Norwegian Alpine Ski Team – Some of the fastest skiers on the planet


PRODUCT SPOTLIGHT – DEVELOPED WITH PROFESSIONALS
Helly Hansen gear is born in real-world conditions. From ocean crossings to avalanche rescues, every product we make incorporates feedback from the professionals who live in our gear.

🔗 Explore our technologies
🔗 See our sustainability approach


WANT TO JOIN OUR NETWORK?
We partner with outdoor professionals, mountain guides, marine athletes and organisations that align with our values.

To enquire about becoming an ambassador or partner, please complete our Ambassador Program Interest Form. Note this form is NOT for becoming a retailer or corporate partner of Helly Hansen.


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